| Gibson guitars are well-known and respected in | | | | recession, and in March 2009 the company laid off |
| the guitar industry. But although Gibson is an | | | | 50 employees worldwide, citing a 20% worldwide |
| enduringly popular and top guitar brand used by | | | | drop in musical instrument sales in general, including |
| many famous musicians, Gibson guitar sales have | | | | Gibson guitar sales. |
| had their ups and downs over the years. In 1960, | | | | If you’re looking for discounts and sales on |
| Gibson guitar sales decreased due to competition | | | | Gibson guitars, now is a good time. The poor |
| from Fender’s Stratocaster line. The | | | | economy has caused both the Gibson website |
| increasingly popular Stratocaster was cutting | | | | and guitar stores in general to drop prices and put |
| heavily into Gibson guitar sales. | | | | many Gibson guitar models on sale. Right now on |
| In response, Gibson redesigned its guitars to be | | | | the Gibson website, one can find special sales on |
| lighter and thinner with cutaways, which helped | | | | many Gibson guitars. |
| the company regain market share and increase | | | | For example, the site is running a special Gibson |
| Gibson guitar sales. The company’s fortunes | | | | guitar sale on Gibson SG Standards and SG |
| also suffered in the 1970s and 1980s, but the | | | | Specials. A Gibson SG Special is on sale for |
| company regained prominence when it was | | | | $1,665, slashed from $1,799. An even more |
| bought by its current owners, Henry E. | | | | tempting sale price is available on the Gibson USA |
| Juszkiewicz, David H. Berryman, and Gary A. | | | | SG Standard: its price has been slashed from |
| Zebrowski, in 1986. More recently, the company | | | | $2,517 to a special low sales price of $1,998. |
| has been hurt by the worldwide economic | | | | |